Mastering the Rockefeller Habits: What You Must Do to Increase the Value of Your Growing Firm by Verne Harnish

Author:Verne Harnish [Harnish, Verne]
Language: eng
Format: mobi, pdf
Publisher: Midpoint Trade Books
Published: 2002-02-28T14:00:00+00:00

6

MASTERING THE QUARTERLY THEME

Establish a reason to celebrate!

Executive summary: A company’s goals and priorities won’t be successful in driving the organization if they’re easily forgotten or ignored. Once you’ve established what’s important for your workforce to accomplish in the next quarter or year, you’ve got to do something to help your associates make the necessary emotional connection that generates commitment. Through a variety of real-world examples, this chapter will help you create the necessary themes and images to bring any corporate campaign to life. You’ll also learn how companies track progress and celebrate success. Finally, you’ll gain access to two tools that will assist you in planning theme-related events that will reach the myriad employees you have to lead and inspire.

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